Jessica Palm is founder & CEO of Storia Strategies, where she counsels executives and global companies on the communications decisions that shape reputations, build brands and move markets. With more than two decades in integrated marketing and executive communications, she has helped CEOs, founders and public-sector leaders translate complex business agendas into the narratives their stakeholders trust.

A recognized voice in her field, Jessica's perspective on communications strategy and brand building has been featured in The Wall Street Journal, Fast Company and Business Insider.

Before launching Storia Strategies, Jessica spent nearly 15 years at the Kansas City Area Development Council, one of the most influential regional economic development organizations in the United States. There, she architected KCADC's nationally recognized talent strategy practice and led communications for some of the region's most significant announcements in its recent history, including Meta, Google, Panasonic, FIFA World Cup 2026 (KC2026), KCI’s new single-terminal airport and the opening of the Kauffman Center for the Performing Arts.

A Kansas City native, Jessica serves on multiple nonprofit boards and remains deeply engaged in the region's economic development and civic efforts. She holds a Bachelor of Science in Journalism and Mass Communication, with a minor in Business, from the University of Kansas.